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Vocabvortex

Context

The VocabVortex app was designed to address the language learning needs of busy professionals like Jakub, a software engineer working in a multicultural environment. Jakub’s daily challenges include improving his vocabulary to confidently communicate with international colleagues while juggling a demanding schedule. This app aims to provide a convenient, flexible, and engaging solution to enhance language proficiency in real-world business contexts.

MOTIOVATION

& GOALS

Jakub faced issues like feeling insecure when speaking with colleagues and the lack of a structured, distraction-free learning environment. A common pain point was the difficulty in finding a vocabulary learning app that could adapt to his busy routine while offering customizable and practical features such as lesson planning and tailored difficulty levels.

MAIN VISION

He is focused on improving his
language skills and expanding his
vocabulary to be able to communicate
effectively with colleagues from all
over the world.

GOALS AND MOTIVATION

Believes that by improving his language skills he can get promoted.
He is passionate about technology and enjoys learning new things.
It often works on the road, on the way to work and on commutes.
Wants to feel confident talking about any topic with his foreign friends.

persona

Meet Jacub

Jakub is a 32-year-old man from Poland. He is a native Polish speaker and lives in London, England.

Working as a software engineer for a multinational company in London. Has a master's degree in mechanical engineering and computer science. He regularly attends conferences and travels to different countries to experience different cultures.

Also he is a creative thinker and enjoys solving problems. He is passionate about technology and enjoys learning new things. Jakub is also a social person and enjoys interacting with others.

PROBLEM

BRIEF

Wants to be able to plan lessons to fit his busy schedule
Jakub feels insecure when  communicating with international colleague
Wants to avoid advertisements that
are disturbing and annoying
Wants to be able to choose the level of difficulty ofassignments

WHAT PROBLEM 

I Solved?

01

Lack of time for users

Flexible lesson planning to fit busy schedules.
Quick learning sessions optimized for short breaks.
Mobile-first design for on-the-go access.

02

Lack of personalization

Customizable flashcard sets and categories.
AI-generated word examples and pronunciation.
Adaptive difficulty levels for diverse user needs.

03

Poor user interface usability

Simplified registration process.
Clear navigation with helpful prompts
Progress tracking for motivation and insights.

Key questions to be answered during the development included:

  • How can we make the app fit seamlessly into users' busy schedules?
  • What features will provide the most effective and personalized learning experience?
  • How can we ensure the interface is intuitive and easy to navigate?
  • What motivates users to consistently engage with the app?
  • How can we track and display learning progress to boost confidence?

PROBLEM STATEMENT

Understanding User Needs

Jakub needed a convenient and fun way to improve his English skills. Despite his busy schedule and active lifestyle, he needs a flexible app that can easily fit into his daily routine and make steady progress in his learning.

THE SOLUTION

VocabVortex is a vocabulary learning app tailored for busy professionals seeking to enhance their language proficiency in various industries. It empowers professionals like Jakub to communicate confidently in business settings and effortlessly comprehend native speakers.

USABILTY TESTING

TASKS

Sign Up and then login to an account with an email or google
account.
Create manual Vocabulary Set with own words.
Study a word with bunch of Flashcard deck.
Edit flashcards during lessons and change translations and example sentences.

OBSERVATIONS

Users complete the enrollment process despite confusion about entering their username during registration.
Users customize word cards differently; suggestions include using AI-generated examples and automatic voice generation.
Users highlight areas for improvement in the app, such as category organization, spelling word support, and progress tracking.
Users face challenges in changing or correcting answers during exercises.

recomendations

After USABILTY TESTING

RECOMENDATION 1

Remove the user line from the registration form. It can be added later in the account settings.

RECOMENDATION 2

To add the ability for artificial intelligence to create example expressions and word pronunciation generation in future versions.

RECOMENDATION 3

Organize categories into groups. Add a description to (?) icon with help the prompt. Add a progress indicator for the words learned during lesson.

RECOMENDATION 4

Add the ability to correct the word on the word card and continue the lesson from there.

PROTOTYPING

Modifications

NEXT STEPS

Realize all the main key functions in Figma.
Repeat the process. Until we can get a high-fidelity prototypes.
Conduct another usability test to check the result of the changes.
Analyze the result and make changes based on user feedback.
Figma: create a medium prototype based on the test results.
Introduce additional features and conduct several more usability tests to find out the effectiveness of the new features.

LEARNINGS

Vision

It is impossible to foresee all circumstances in advance, you need to be flexible and be able to change yourvision.
Put important tasks ahead, guided by the project's goal.

DETERMINE
IMPORTANCE

COMMUNICATION

Conduct timely and effective communication with users. Improve through accepting feedback.
Flexibility is needed in project planning
and project development phases.

FLEXIBILITY

Let`s Create your next big idea..

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